Saturday, October 18, 2014

Crowdtap What is it and is it fun?

So, oh dear.  I recently discovered my latest addiction.  Crowdtap.   Crowdtap is an online company that works to spread word of mouth advertising for brands.  It is a review forum and information panel where you can give your opinions and input to companies that have partnered with them.  Crowdtap has tappers(people like me who participate)  to interact with brands' social media platforms and then push the information out into our own social circles.  It is just another way to advertise and market their products to consumers.  I like that I can go at my own pace and participate whenever I have some downtime on my phone.  Sitting in a waiting room at the doctor or DMV is not a problem anymore.

You may ask 'So what's in it for me?'.  Well in addition to giving valuable consumer opinions you have the opportunity to Win Stuff!  Oh yea.  You earn points with each interaction you do on the website.  Maybe just 10-40 points for answering a yes/no question about a brand up to 450, 1200, even 2300 points for posting specific challenge tasks like answering questions, posting selfies with products, or making a recipe with a specific product.  At the end of the month each 100 points per category or brand gets you one entry ticket to their gift card drawings.  If you were really involved with a brand and were among the top 100 tappers in points you earn an additional 500 points/5 additional entries for drawings.  Giftcard prizes range from $5-$100.  My first active month I won 5 $5 Amazon gift cards.  Hey the holidays are coming and I am happy to have them.  Also some brands will mail out extra freebies to people that had a high  (top 100) interaction with the questions and tasks.

 Crowdtap will ask tappers like me quick questions about brands and how much we know or enjoy their products.  You also have the opportunity to chat in moderated discussion panels about new products or re-branding of products.  I recently was in a panel discussion about a couple new menu items for a national fast food chain.  We received information about the menu items and also got to put in our idea for the new menu items name.  I mean how cool is that.  I could actually name a food that will be sold everywhere in the country!

Crowdtap also will have periodic Twitter parties for the brands.  You basically answer questions via Twitter and really spend a fast paced hour earning and responding to the brand.  What you are actually doing is posting free advertising to your twitter followers 5, 10, or 20+ times in an hour.  Of course there is the chance you win a prize or gift card for your time.  Some people love them and some people can not get the hang of them or just hate them altogether.  I think they are kinda fun but I do not go out of my way to make sure I am available if the time is inconvenient.  You will never hear me say 'Oh I know we have been planning this lunch date for weeks but I just found out about this Twitter party for a brand of mascara so I need to reschedule.'

The last part of Crowdtap are the sampling opportunities.  I have been pretty active for the last two months and have gotten into 3 samplings.  My first has been an Advil sample & share.  Soon I will get cleaning products from Zap Cleaners and new Campbell's food products.  Super excited!  The requirement is that you should use and/or share the products with friends and report back on how the products worked.  Then you spread the info out to your social media circles #Crowdtap #Sponsored Pretty win-win if you ask me.

Well that is all I can think of about Crowdtap.  I know lots of people ask what it is all about.  I like it a lot and hope you do to.  They of course are on Facebook, Twitter, Pinterest, and Instagram.  They also have their own info blog at  Their blog is not the easiest to locate but does have some good info.  Their Facebook page is very active and the posts from followers can be very helpful, humorous, and/or awkward.

You always have to choice to skip a category if it does not pertain to you or you have no interest.  You can also choose whether or not to tell your friends and followers about every category you interact with.  There are some products that I like it interact with but choose to not spread on my personal walls.  I'm looking at you feminine product brand.  There is no peer pressure.  You don't have to do anything you do not feel comfortable with.

Well I hope you have a great day.  I have to go do some tapping..
#crowdtap   #crowdtappers

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